Marketing Agency for Events.

Pain points of our Events clients

We hear these topics in almost every first conversation with Events brands:

• →Compressed sales windows
• →High competitive intensity during event season
• →No-show and refund risk

Platform mix for your industry

Instagram (40%), TikTok (35%), Meta Ads (25%). This selection isn't a one-size-fits-all channel plan: for Organizers, Trade fairs, Culture and sports events, we give each platform a clear job across discovery, deeper information and action. Organic content delivers topic and format signals; paid distribution only extends variants that fit the audience and the respective goal. Energetisch, FOMO-getrieben, community-orientiert.

Ticketing sprint campaigns

Compressed 4 to 8-week sprints with creator + paid + organic. For Organizers, Trade fairs, Culture and sports events we translate this building block into concrete topics, formats and sign-off steps. Content is planned before, during and after the event, so a single date creates reach across weeks. We define upfront what role the content plays in the customer journey and which reaction counts as a meaningful signal. That keeps the approach industry-specific, traceable and adjustable across multiple production cycles.

Recap content for year 2

Aftermovies and recap Reels as an acquisition asset for next year. For Organizers, Trade fairs, Culture and sports events we translate this building block into concrete topics, formats and sign-off steps. Measure ticket clicks, sales, reach in the catchment area and repeat attendance. We define upfront what role the content plays in the customer journey and which reaction counts as a meaningful signal. That keeps the approach industry-specific, traceable and adjustable across multiple production cycles.

Influencer seeding

Free-ticket deals with mid-tier creators for reach. For Organizers, Trade fairs, Culture and sports events we translate this building block into concrete topics, formats and sign-off steps. Content is planned before, during and after the event, so a single date creates reach across weeks. We define upfront what role the content plays in the customer journey and which reaction counts as a meaningful signal. That keeps the approach industry-specific, traceable and adjustable across multiple production cycles.

Seasonality & timing

Summer (festivals), Q4 (conferences, year-end events). That's why we plan seasonal topics not as a single push but backward from the relevant decision point. Concept, production, sign-off and the learning phase each get enough lead time. Outside peak periods, recurring formats keep visibility stable and feed insights into the next focus.

Content production for Events

Production is built around real situations from Events. To do that, we bundle Announcements, Backstage clips, Live coverage, Recaps into repeatable series, plan variants before the shoot and clarify sensitive claims and sign-offs early on. A single production day yields different openings, lengths and aspect ratios, so the same cut doesn't land unchanged on every channel.

How we get started with you

At the start, we prioritize sell tickets and build anticipation. In the first phase of work, we review existing content, landing pages, sign-off paths and measurement options. A 90-day plan then takes shape with topics, formats, a production rhythm and clear responsibilities. The first publications serve as a solid learning phase; after that, topics, variants and distribution are adjusted based on the agreed metrics. Results always depend on the offer, starting position, budget, internal sign-offs and consistent execution; that's why we don't promise blanket results.